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December 2006

Credo

Credo
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Credo

Financial Advisor to Credo on its sale to Tranzact

Technology M&A Advisory

Credo has been sold to Tranzact, a portfolio of Halyard Capital

Petsky Prunier is pleased to announce the acquisition of The Credo Group by TRANZACT, a portfolio company of Halyard Capital

Credo is an established online direct marketing company serving the insurance industry. TRANZACT, a leading provider of end-to-end technology-driven customer acquisition solutions, serves the financial services, insurance and telecom sectors. The acquisition of Credo significantly expands TRANZACT’s customer acquisition capabilities and brings additional depth to their insurance solutions.

A team from Petsky Prunier LLC led by Michael Petsky served as exclusive financial advisor to The Credo Group and initiated, structured and negotiated the transaction on behalf of the company.

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