January 2019
Planning-inc
CG Results International advises Planning-inc on its acquisition by Next 15
We are delighted to announce CG Results International has acted as exclusive financial advisor to Planning-inc on its acquisition by Next Fifteen Communications Group PLC (“Next 15”).
This transaction reinforces our long-established and unrivalled experience in marketing services, having advised on over 200 deals in the sector over 25 years.
Founded in 2001, Planning-inc is a London-based predicitive analytics and data specialist business with an impressive list of clients such as Argos, M&S and Sony. It will continue to operate as an independent brand within the Next 15 network with its senior management team continuing to lead the business.
Planning-inc uses data science and analytics to inform and design great marketing programmes, and fits well with Next 15’s strategy of investing in technology and data-driven marketing.
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