May 2022
PadSquad
Canaccord Genuity Advises Leading Mobile Advertising Firm PadSquad on its Significant Growth Investment from Star Mountain Capital to Fuel Organic Growth and Pursue Acquisitions
Canaccord Genuity is pleased to announce it has advised PadSquad LLC on its significant growth investment from Star Mountain Capital, a specialized investment firm focused on providing debt and equity growth capital to lower middle-market businesses. PadSquad is a leading, technology-enabled mobile advertising firm that designs, develops, and delivers high-impact, data-driven digital engagement solutions that drive commerce and brand engagement across the open web for top Fortune 1000 brands.
For the past ten years, PadSquad has been wholly focused on high-impact creative. The company’s mission is to enable brands to connect with people through remarkable advertising that stimulates the senses and inspires action. With countless award-winning and industry-defining rich ad formats under its belt, PadSquad is widely considered the creativity and innovation leader in digital advertising.
PadSquad will continue to be led by founder and CEO Daniel Meehan, who has overseen strong growth at the company. The partnership with Star Mountain Capital will allow PadSquad to accelerate its expansion further through selective strategic acquisitions and organically with investment in sales and technology.
Star Mountain Capital is a specialized asset management firm based in New York, New York, with approximately $3 billion of assets under management. As a 100% employee-owned firm, the firm takes a data-driven approach to investing into North American lower middle-market businesses that generally have at least $15 million in annual revenues. Star Mountain’s team and Collaborative Ecosystem® provide distinctive value to lower middle-market businesses as a flexible capital solution partner. The firm believes its focus and dedication has been productive for job creation and economic development. Star Mountain is dedicated to this large market of underserved businesses purpose-built to address the challenges and opportunities of these companies.
Canaccord Genuity, with a team led by Matthew Kratter and Andrew Delio, served as the exclusive financial advisor to PadSquad.