January 2022
BerlinRosen
Canaccord Genuity Advises BerlinRosen on its Significant Investment from O2 Investment Partners
Canaccord Genuity is pleased to announce it has advised BerlinRosen, a leading independent strategic communications, public relations, consulting, and digital advertising firm, on its significant investment from O2 Investment Partners. The investment will accelerate BerlinRosen’s rapid expansion and further its mission to provide a 360-degree, insights-driven, audience-centered approach to communications that shapes narratives, crafts strategy, and activates audiences through earned media, digital strategy, cutting-edge creative, and research. The company will remain independent and continue to be led by its current management team.
BerlinRosen is a fast-growing, full-service communications firm with more than 270 communications and campaign strategists in New York, Washington, DC, and Los Angeles. Since its founding in 2005, BerlinRosen has powerfully expanded its presence in corporate, social impact / ESG, nonprofit, entertainment, media, racial justice, healthcare, real estate, technology, issue advocacy, and workers’ rights communications. The firm has received numerous important accolades, including Large Agency of the Year (PRNews), finalist Large Agency of the Year (PRWeek), finalist for Digital Agency of the Year (PRNews), Agency Elite (PRNet), Gold in Consumer Marketing (HSMAI), and Best Integrated Campaign (PRSA), among others.
O2 Investment Partners is a Midwestern-based private equity firm that invests in leading B2B services, technology, and select niche industrial companies. The firm invests in businesses with earnings growth potential and a clear path to the creation of shareholder value.
Canaccord Genuity, with a team led by Lexia Schwartz and Kevin Lynch, served as the exclusive financial advisor to BerlinRosen.